Corporate social responsibility is an emerging concept in the corporate world .The concept has transferred from developed countries to developing
countries and under developed countries
.However this concept has not fully matured
in industries of Pakistan .As we see that the industries from corporate
sector of European and American States
are now doing no business without CSR ,but as in Pakistan the concept of CSR is more popular in among Blue chip companies.
There might be various reasons behind this such as the companies having better
financial health spend more on CSR as they have more cash reserves.
The
concept can also be taken as the companies who do more CSR shall have higher
financial performance .This can also be interpreted as the companied who do CSR
get famous among the people and people prefer to buy more of their products or
avail more of their services and hence they
become financial stronger and
stronger.
Here are 25 great ways by which companies can do CSR.
1-Welfare for Special
People: This includes any welfare work for those who are mentally or
physically disable. This might include education for special children, special
youngsters, old age houses and day care center, health and medical facilities
etc.
2-Community
Development: By community development we means development of colonies for
employees with facilities for their children such as schools, colleges etc
along with medical complex, market for purchase of basic needs etc.
3-Sports
Infrastructure: This includes sports complex construction, facility of
training to youngsters for applying in national and international teams,
sponsorship of players, grooming of players, funds and finances to sports
industries.
4-Youth
Empowerment: The youth of Pakistan is enthusiastic and energetic they
only need opportunities to avail the companies can provide youth with various
forums, platforms, scholarship programs and project funding scheme.
5-Conservation of
natural resources: Natural resources are limited and are precious so
they should not be wasted the companies can con tribute towards society by
saving their resources and using them carefully.
6-Awareness
campaigns: The Company may contribute towards society by raising
various campaigns such as AIDS, Cancer, Thalesemia, Dengue programs, women
right, children and labor right campaigns etc.
7-Health care:
The companies doing CSR not only provide medical facilities to their employees
but also spend part of their income for financing expensive treatment e.g.
cancer, AIDs, kidney transplant, etc.
8-Recyclying:
It is responsibility for every company to dump their waste, material in a
proper way. More over these companies should recycle their recyclables products
by following most environment friendly manner.
9-Relief
campaigns: Every country faces natural disasters in one way or other
sometimes they are in the form of earthquake and sometimes as tsunami, floods
etc. The society responsible companies provide relief to the affective people
and help the people by funds donation and other volunteer services.
10-Image of
Pakistan: As we know that there are various misconception about
Pakistan on international level. So the companies should put efforts to improve
image of Pakistan.
11-Sectarian
sector opportunities: It is responsibility of companies socially,
morally and ethically to remove sectarian difference at work place and provide
jobs without discrimination of sects, provinces, class, creed, social
background etc.
12-Energy
Conservation: The companies just like natural resources, utilize energy
as per requirement and safe the energy from wastage.
13-Rural
development: The companies must focus on development of rural areas by
establishing schools, colleges, better residential structure, infrastructure
along with improvement in means of faring, hauling etc.
14-Equal
Opportunity: The companies should have equal opportunity plan of
employment, which means the company should give equal opportunities to both
female and make in salaries, work, leaves, promotion, parties, benefits etc.
15- Women
Empowerment: The companies can play important role in empowering women
in society and helping them to get rid of waani, karokari, burning, servile
marriages and violence.
16- Green house:
The companies should focus on enhancing greenery as by the establishment of
industries the environment is getting more and more polluted. So by planting
more trees, the environment can be made healthier to breathe easily. It must be
obligatory for tobacco, chemical, paper, cement, petroleum etc industries for
planting as much trees as they can.
17-Sponsoring NGOs:
As non-profit and non-government organizations remain active and pro-active in
social welfare, the companies may do CSR by sponsoring and funding programs of
NGOs.
18-Charity:
The companies can contribute a portion of their income for donations and
charities for the welfare of mankind. They may give such donations and funds to
charity finds or institutions.
19-Wild Life:
Due to toxicants of products and pollution the wild life is extincting the
companies may join hands with organization that WWF to save wild life species
and support them to bring up existing species with care, so that they may
continue their generation.
20-Culture:
The companies may do CSR by promoting culture, values, traditions, norms, customs
and rituals of a country. They may promote culture by cultural promotion
campaigns, arranging seminars on cultural importance, showing cultural
photographs on their calendars and annual reports etc.
21-Environment
Protection: The companies may help in overall protection of the
environment. The companies may set programs and schemes such as National
Environment day, Cleaning Campaigns in schools and colleges and above all
following environmental laws.
22-Infrastructure:
Normally the factories are established in the areas away from cities. The
company can do CSR by developing infrastructure in the nearby industries.
23-Education:
One of the most important CSR a company can do is financing needy children for
education. The companies can also take part in the establishment of schools,
colleges, universities, diploma and training institutes etc. Along with this
they may offer some scholarship programs for those youngsters who want to go to
study abroad.
24-Employee
safety: It is very important for organizations to ensure safety of
employees and their first aid. In factories specially those dealing in
chemicals or any manufacturing procedure it is necessary that employees should
be safe.
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